Almost one in seven companies heading for rocky ground

Plimsoll's latest study into the Fire Protection industry, which was recently updated for September 2012, demonstrates that 152 companies are risking their long-term sustainability in order to increase sales.

Yet while sales have seen an upsurge, the 152 companies continuing with their current business model are in danger of spiralling out of control and are heading for rocky ground.

The new Plimsoll report in, which analyses the top 1000 businesses in that sector, makes for interesting reading. While the majority of the organisations are making solid and informed decisions, there are some firms that need to think about their goals.

David Pattison, author of the new market report, insists companies need to be wary of their actions.

He said: "Of course it's exciting to see these companies increase their market share and invigorate the market, but if their financial health continues to decline then all these extra sales will count for nothing.

"In a market that displays modest growth, it's evident that these businesses are impacting on the rest. Of the other 848 companies analysed in the report, under a half have seen their sales dramatically decline.

Due to the 152 companies surging ahead, the others in the industry are facing the consequences."

The new Plimsoll Analysis provides an intimate assessment of the leading 1000 companies and is the most up-to-date analysis of the industry. Presented in a one-page per company format, the Fire Protection Report summarises the strengths and weaknesses of each business, as well as informing directors about acquisition prospects.

Readers of IFP's sister publication FIRE Magazine are entitled to a £50 discount of this new special edition of the Plimsoll Analysis - Fire Protection. Call 01642 626400 for further details and quote reference PR/CS39.